Essentials for an Online Presence – Part 5
Marketing There are many channels to get the word out about your business, but as always Word Of Mouth remains number One!!! Social Proof - Cultivate your loyal customers for reviews. What others...
Essentials for an Online Presence – Part 4
Social Media & Analytics There is no need to be present in all social media channels! For a small business, creating a social media strategy to connect with the local audience can be the key you...
Essentials for an Online Presence – Part 3
Search Engine Optimization (SEO) The next step is to optimize your website for Search Engine Optimization (SEO), a crucial part of online marketing. This means getting your products to rank higher...
Essentials for an Online Presence – Part 2
1. Successful online businesses websites grab their visitors’ attention You want to create a visual brand which stands out as much as the amazing value you are providing to your customers. What will...
Make Sure You Don’t Get Scammed This Holiday
As we all get into a festive mood and relax with friends and family over the holidays, that last thing we want to do is be on-guard to threats…we simply want to relax and enjoy. BUT, with a little...
Essentials for an Online Presence – Part 1
You need your own piece of internet real estate! Setting up your own website for your business is essential. Nowadays people expect to be able to find what they are looking for online. A website...
Website Backups
You probably already have regular computer backups in place for your laptop or desktop. You may manually back up all your important files to an external hard or USB drive, then again you may have...
Things you don’t think about…
In this article we will discuss 4 items for websites that could be vital to your site. This includes: PRIVACY POLICY TERMS AND CONDITIONS RETURN/REFUND POLICY SHIPPING POLICY If your website is one...
Functionality
It is a fact that your website is important to show off who you are and what you do. Your site IS the first place a person looks before ever thinking of doing business with you. We regularly tell...
Different ways to communicate with customers
The old adage, "People don't care what you know, until they know you care" is true and vital in any business, but especially small business. Many times this is what makes you better or separates you...
Part 2 – Get Products into Your Customers Hands
In the last post we discuss ways to take orders online. In this post we will discuss getting the product into your customers' hands. Although it may seem like a simple thing to thing about, during...
Part 1 – Different ways to take orders online
There are so many ways to take orders online and many ways to get the orders into your customers' hands. In this post, we will discuss the basics of online orders and cover the delivery later. If...
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