Your Small Business Website Isn’t Complete Without These 5 Things
At this point, it’s obvious that every small business needs a website. People make so many of their shopping decisions online, that having a web presence is a business requirement in 2017. But...
13 Tips and Tactics to Propel Your Small Business Growth
What does it mean to “grow your business”? Is it the same thing as increasing profits, the bottom line? Or does it mean increasing sales, the top line? It’s important to understand the relationship...
Create the Perfect Offer: 4 Questions You Need to Ask First
Special offers are hardly a new marketing strategy. Long before email and social media marketing, special offers and promotions played an important role in how small businesses could attract new...
Revealing the Mystery Behind Open-Ended Questions in Sales
To reveal why your open-ended questions in sales are more important than any of your spot-on answers, let me relate a conversation I recently had. A young couple was telling me about their new car...
Is Your Business Listed Online? Search Engine Listings
One of the most important things you can do for your business is to make sure you can be found by your customers and potential clients. The most popular method, by more than 65% of all consumers, is...
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